Day 385: Marketing

Today I kept working on marketing the Eternal Camping campaign. It was mostly work on analysis and preparing potential material for next week’s final marketing push. I’m going to be busy next week with marketing, making sure the Indiegogo page is up to snuff, and doing some last minute updates to the Indiegogo video and exporting it so I wanted to get a head start on the marketing material today.

I also kept working on analyzing the marketing material. As you can see from the image above, since January 20th we’ve gotten almost 1,000 likes alone in that period. We’ve seen a significant increase in our reach and post engagement as well as our page views. Our page actions are low but I’m hoping that will increase once we launch the Indiegogo project and there’s more room for what Facebook defines as action.

In the end, things are working out well!